Joann Rodriguez graduated from Vidal Sassoon in Los Angeles and after training for two years at their Beverly Hills salon, attended an intense color program in London. She has been a color specialist for 17 years, drawing inspiration from music, fashion, art and street style.

Joann prides herself on her consultations, giving honest feedback while staying true to her clients' requests. She emphasizes health and shine, giving the client remarkable color without sacrificing the quality or integrity of the hair. She specializes in natural, honey-toned highlights for brunettes, sunny blondes, and rich chocolate browns.